No. Voicemail is passive. This actively recovers the lead and moves them towards booking.
Missed Calls
Missed calls are lost revenue—fix it automatically.
Praxum turns missed calls into booked jobs with instant text-back, smart qualification, and fast scheduling, so customers don’t ring your competitor.
What this fixes
- You miss calls while on-site and never get them back.
- After-hours calls disappear because nobody answers.
- You get “Just checking…” follow-ups instead of clear bookings.
How it works
Step 1
Detect missed calls
Instantly.
Step 2
Auto text-back
“Sorry we missed you — what do you need help with?”
Step 3
Collect details
Postcode, job type, urgency, photos if needed.
Step 4
Qualify + route
Correct service, correct area, correct priority.
Step 5
Book
Directly or offer slot options.
Step 6
Confirm + remind
So the customer stays committed.
Step 7
Log everything
Into your pipeline so nothing falls through cracks.
What you get
- Missed-call text-back system (SMS and/or WhatsApp)
- After-hours flow with next-day booking capture
- Qualification questions tuned to your trade
- Automated booking links / slot proposals
- Lead pipeline visibility + notifications
- Spam/low-quality lead filtering
- Analytics: missed calls, recovered leads, booking conversion
Integrates with
Twilio (Voice/SMS/WhatsApp)WhatsApp BusinessGoogle/Outlook CalendarAirtable/CRMGmail/Microsoft 365Zapier/n8nWebhooks
Frequently asked questions
Yes, if it’s fast and simple. The copy is short, direct, and job-focused.
Yes. You can capture details and book the earliest available slot automatically.
Yes, depending on your setup and opt-in. Many trades see strong WhatsApp reply rates.
We can fall back to voicemail + next-day follow-up prompts and email capture where possible.
We use consent-aware messaging and minimal data capture by default.
You might also need
Book a 15-min audit
I’ll show you how many jobs you’re currently losing to missed calls.