Useful for low, predictable volume.
A pay-per-call or per-minute price can work when calls are short and the volume is small.

Electricians · Cost guide · 2026
The short answer
Compare named plans, allowances, setup fees, hours covered and what happens after the call, not just the cheapest headline.
A pay-per-call or per-minute price can work when calls are short and the volume is small.
A monthly price with an allowance and a stated cap makes busy weeks easier to budget, but check what is included.
A qualified or booked job is worth more than a cheap message that still needs chasing.
UK answering services for electricians start from about 99p a call for human pay-as-you-go cover or £14.99 a month for basic message-taking. AI receptionists start from about 30p a minute, or about £45 a month plus a setup fee in one case. The real cost depends on your minutes, the allowance, setup fees and what happens after the call.
The table below compares named providers and plans, with the conditions that change the price. Prices were read from each provider’s public pricing page on 22 October 2026. Below it are worked bills for 40, 100 and 200 calls a month, including Praxum’s own price.
| Provider and plan | Price | What is included | Setup |
|---|---|---|---|
| The Answer Centre, pay as you go (human) | 99p per call, no monthly subscription | Calls answered; text and email messages free; free out-of-hours voicemail box. Live-answering hours are not stated on the pricing page. | None |
| Connect Communications, Budget Starter (human) | £14.99 a month, excluding VAT | Unlimited calls answered and 5 messages a month. The price of extra messages is not stated. | None |
| Voco, pay as you go (AI) | 30p a minute, billed by the second, excluding VAT | No monthly fee and no contract | None |
| Voco, Starter plan (AI) | £49 a month, excluding VAT | 168 minutes, then 29p a minute, with a £20 spend cap to start | None |
| Down To Earth AI, AI Receptionist | £45 a month; VAT treatment not stated | 100 minutes and website chat, then 20p a minute. Extra channels £23 a month each. 30-day money-back guarantee. | £299 one-off |
| Praxum, founding pilot | £150 per 30 days for up to two periods, excluding VAT | 300 answered call minutes and 300 outbound messages per period, then 25p each, within a £50 combined cap | £0 |
| Praxum, if you continue | £249 per 30 days, only if you explicitly agree, excluding VAT | The same allowances and limits | £0 |
A person or an AI answers and the service charges for each call or minute.
A monthly fee includes some usage, with a stated rate and often a cap beyond it. Praxum is priced this way.
There are four common ways to buy answering cover, and the model matters more than the advertised starting price.
The cost model flow
A fixed price each time the service answers. Cheap at low volume, but check what counts as a call and what hours are covered.
You pay for call length. A two-minute message is cheap. A detailed fault call is not, because the caller has to explain the problem, the address and access.
A base fee includes some calls, messages or minutes. Check the overage rate and any spend cap before winter volume arrives.
Some providers add a one-off setup fee or charge for each extra channel, such as WhatsApp or SMS.
It depends on call length. A flat per-call fee caps the cost of a long fault call, whereas per-minute billing keeps climbing. At 30p a minute, a 99p per-call price is cheaper on any call over about 3 minutes and 18 seconds, so for short calls the per-minute AI price is cheaper.
The practical questions that reveal what a service will cost once real electrical calls arrive.
Pay per call or per minute
Check call allowances, minutes and whether messages or transfers cost extra.Monthly plan with an allowance
Check the configured channels, workflows and the included allowance.What this means Start with the included workload, not the advertised entry price.
Pay per call or per minute
More calls or longer conversations raise the invoice.Monthly plan with an allowance
Usage beyond the allowance is charged, up to any stated cap.What this means Check the extra-usage rate and what happens when a cap is reached.
Pay per call or per minute
Some services leave a callback task for you.Monthly plan with an allowance
Some can qualify the job, book into your calendar or alert you.What this means Compare the work left for you afterwards, package by package.
Pay per call or per minute
Out-of-hours cover may use a different rate or package.Monthly plan with an allowance
Cover follows the agreed set-up rather than a per-window tariff.What this means Match the quote to the hours customers actually contact you.
Pay per call or per minute
Divide the full monthly bill by the useful enquiries or jobs created.Monthly plan with an allowance
Use the same measure, including setup and ongoing cost.What this means Cost per useful outcome makes unlike pricing models comparable.
This is arithmetic with stated assumptions, not a quote. It assumes an average call of 3 minutes (so 40, 100 and 200 calls are 120, 300 and 600 minutes), excludes VAT and shows each service answering the whole workload.
| Monthly calls | Answer Centre, 99p a call | Voco, 30p a minute | Down To Earth AI | Praxum pilot | Praxum if you continue |
|---|---|---|---|---|---|
| 40 calls (120 min) | £39.60 | £36.00 | £49.00 | £150.00 | £249.00 |
| 100 calls (300 min) | £99.00 | £90.00 | £85.00 | £150.00 | £249.00 |
| 200 calls (600 min) | £198.00 | £180.00 | £145.00 | £225.00* | £324.00* |
Winter faults, storms and certificate deadlines can bunch calls together and push a metered bill up.
An EICR request or a fault with access arrangements takes longer than a simple message, and per-minute billing counts every second.
Check whether live answering covers nights and weekends, or whether you get voicemail out of hours.
Diary booking, calendar links and extra channels are often add-ons, and some providers charge for each channel.
Some AI providers charge a one-off setup fee on top of the monthly price.
Taking a message leaves a callback for you. Qualifying and booking leaves much less to do afterwards.
A cheap message that still needs three callbacks is not the same as a booked job. Divide each service’s full monthly bill by the number of qualified enquiries or booked jobs it produces, and compare on that number. To see what missed enquiries may be costing you today, use the missed-call calculator.
Provider prices were read from each provider’s public pricing page on 22 October 2026: The Answer Centre, Connect Communications, Voco and Down To Earth AI. We have not tested these services. Prices and conditions change and are quoted as published, excluding VAT unless stated, so check each provider before you buy. Worked bills use a 3-minute average call and show headline prices only.
Published UK prices start from 99p a call for human pay-as-you-go answering, £14.99 a month for basic message-taking, about 30p a minute for AI, and entry AI plans from about £45 to £49 a month, one with a £299 setup fee. The real cost depends on your call volume, call length, allowances and what the service does after the call.
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